Revenue Execution ·
Discovery & qualification

Score deal qualification

Score every opportunity against your qualification framework using evidence from calls.

Best for

Sales manager, RevOps, Account Executive

Cadence

After every call, per deal

Ways to get this done with Avoma

Pick the approach that fits how your team works. You can start with one and add another later.

How this works

Shown for:

  1. 1
    Trigger

    After conversations are analyzed and deal qualification is refreshed

  2. 2
    Context

    Avoma Revenue Intelligence reads meeting and email conversations, deal data, and configured qualification framework

  3. 3
    Reason

    Mark each criterion confirmed, unclear or missing based on what the buyer said

  4. 4
    Act

    Score each qualification criterion with supporting evidence

  5. 5
    Human judgment

    Manager and rep agree on the gaps to close

Evaluate deals against MEDDICC, MEDDPICC, BANT, SPICED, or custom qualification frameworks using evidence from buyer conversations. See which criteria are met, what's missing, and where reps need to dig deeper.
Native feature
Recommended

Native feature

Evaluate deals against MEDDICC, MEDDPICC, BANT, SPICED, or custom qualification frameworks using evidence from buyer conversations. See which criteria are met, what's missing, and where reps need to dig deeper.

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Deal Methodology Intelligence
Prompt

Starts when

After conversations are analyzed and deal qualification is refreshed

Uses

Meeting and email conversations, deal data, and configured qualification framework

Produces

Qualification score, criterion-level assessments, supporting evidence, and gaps

How this works

Shown for:

  1. 1
    Trigger

    You ask Avoma

  2. 2
    Context

    Ask Avoma (Avoma agentic platform) reads meeting transcripts and emails, CRM deal fields, your configured framework, narrowed by what you ask

  3. 3
    Reason

    Mark each criterion confirmed, unclear or missing based on what the buyer said

  4. 4
    Act

    Score each qualification criterion with supporting evidence, returned in Ask Avoma

  5. 5
    Human judgment

    Manager and rep agree on the gaps to close

Evaluate deal qualification against MEDDIC, BANT, or custom criteria using conversation evidence, with suggested scores and gaps for review.
Prompt

Prompt

Evaluate deal qualification against MEDDIC, BANT, or custom criteria using conversation evidence, with suggested scores and gaps for review.

Powered by
Ask Avoma
Prompt

Score [Deal] against [MEDDPICC / BANT]. For each criterion, tell me whether the buyer has stated it, quote or reference the call where they did, and mark it confirmed, unclear or missing. End with the two gaps most likely to stall the deal.

Starts when

When you ask

Uses

Ask Avoma, across meeting transcripts and emails, CRM deal fields, your configured framework

Produces

A qualification score per deal with evidence

How this works

Shown for:

  1. 1
    Trigger

    You run the RevOps Intelligence skill in Claude

  2. 2
    Context

    The RevOps Intelligence skill reads Avoma meetings and scorecards through the Avoma agentic platform, plus your CRM (HubSpot or Salesforce) and Gmail

  3. 3
    Reason

    Mark each criterion confirmed, unclear or missing based on what the buyer said

  4. 4
    Act

    Score each qualification criterion with supporting evidence, returned in Claude

  5. 5
    Human judgment

    Manager and rep agree on the gaps to close

Use the RevOps Intelligence skill in Claude to score each framework criterion with supporting evidence and write the score to the CRM, with recommended next steps.
Skill

Skill

Use the RevOps Intelligence skill in Claude to score each framework criterion with supporting evidence and write the score to the CRM, with recommended next steps.

Powered by
RevOps Intelligence skill (for Claude)
Prompt

Starts when

When you run it in Claude

Uses

Avoma connector (meetings, scorecards), your CRM (HubSpot or Salesforce) and Gmail

Produces

A qualification score per deal with evidence with recommended next steps

What good looks like

"Qualified" should mean the same thing on every deal.

Mark each criterion confirmed, unclear or missing

3 states show you where the deal is soft.

Cite the call for each confirmed criterion

Evidence ends the debate in pipeline review.

Focus on the 2 gaps most likely to stall the deal

You can't close every gap before the next call.

Customer stories

What teams say

Ask Avoma has completely changed the way I work. I can instantly reference key details from past calls during live conversations, like team size or purchase timeline, ensuring I can recall every detail.

Pedro Pizarro

Enterprise Account Executive at Directus

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