Coach every rep from real call evidence
Avoma scores your calls against your scorecards and shows coaching gaps by rep and skill. So your 1:1s start from what happened on the call.
Trusted by high-performing sales teams at
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Why sales coaching is hard to scale
Managers hear a fraction of calls
Coaching depends on the few calls a manager has time to review, and the rest of the team's calls go unheard.
Feedback changes from manager to manager
Each manager scores calls their own way, so reps get mixed signals about what good looks like.
Coaching results are hard to prove
Without skill-level trends, you can't tell whether last month's coaching changed how reps sell.
What this looks like with Avoma
Every call gets scored against the same scorecard. Managers see coaching gaps by rep and skill each week, and every 1:1 starts from a call moment.
What Avoma can handle for you
Explore 6 ways Avoma helps you coach reps from real call evidence.
The results speak for themselves, so do our customers.
“It’s ten vs one in terms of, ‘Hey, we prefer Avoma.’”
“I can tell you that our top sales people couldn’t live without Avoma.”
“We thought we had a decent solution until we got Avoma. That was pretty much the game changer for us.”
Avoma scores calls against your scorecards, like MEDDIC, BANT, SPICED or your own criteria. Each score links to the timestamped moment behind it, so reps can replay what happened.
Yes, AI-powered scorecards evaluate calls across the team and compare rep performance. You can see individual and team scores, scoring trends and the calls that need a manager's attention.
Ask Avoma, or your own AI assistant through Avoma MCP, for a 1:1 brief. It pulls the rep's recent calls, deal risks and open actions into a 1-page brief with the evidence behind each point.
Track scorecard results by rep and skill over time in AI Sales Coaching. If the skill you coached is moving, it's working, and if it's flat, change the approach.
Yes, save call snippets from your top performers to Playlists and share them with the team. Reps hear how the best calls go in your own market.
What’s stopping you from turning every conversation into actionable work?
